Patagonia Fitz Roy Icon Uprisal Crew Sweatshirt : Sleet Green
£75.00
£67.50
The Fitz Roy Icon Uprisal Crew Sweatshirt is made with 100% recycled knit fleece that has a brushed interior and natural stretch. By utilizing fabric scraps and recycled bottles, this garment reduces our reliance on virgin raw materials. Made in a Fair Trade Certified™ factory.
Patagonia Men's Long-Sleeved Capilene® Cool Lightweight Shirt : Forge Grey Feather Grey X-Dye
£55.00
£50.00
Patagonia's lightest-weight technical top wicks moisture and dries fast for high-output days in temperatures ranging from cool to hot. These tops are made with 52-100% recycled polyester and HeiQ® Fresh durable odor control. Fair Trade Certified™ sewn.
Patagonia Men's Jackson Glacier Jacket : Smoulder Blue
£350.00
£175.00
A sophisticated wind- and weatherproof jacket insulated with warm 700-fill-power 100% Recycled Down (duck and goose down reclaimed from down products). Made in a Fair Trade Certified™ factory.
Patagonia Men's Better Sweater Fleece Jacket : New Navy
£130.00
£117.00
Crafted for adventure, this eco-friendly jacket offers recycled polyester fleece, providing superior insulation. Ideal for outdoor pursuits, its technical design ensures comfort in every journey. Elevate your wardrobe with this sustainable fleece that delivers both performance and environmental responsibility.
Patagonia Men's Torrentshell 3L Jacket : Nouveau Green
£180.00
£162.00
Patagonia's Men's Torrentshell 3L Jacket. Built for the adventurous soul, this waterproof and breathable jacket offers ultimate protection in any weather. Seam-sealed, recycled nylon fabric keeps you dry, while the 3-layer construction ensures durability. Lightweight and packable, it's your go-to for outdoor escapades. Stay dry, stay stylish – gear up for nature's challenges with Patagonia.
Patagonia Men's Reversible Shelled Microdini Jacket : Tidepool Blue
£180.00
£144.00
Built from two performance materials, Micro D and Houdini, this lightweight reversible jacket provides everyday warmth and comfort. Fair Trade Certified™ sewn.
Patagonia Men's Torrentshell 3L Jacket : Buckhorn Green
£180.00
£162.00
Patagonia's Men's Torrentshell 3L Jacket. Built for the adventurous soul, this waterproof and breathable jacket offers ultimate protection in any weather. Seam-sealed, recycled nylon fabric keeps you dry, while the 3-layer construction ensures durability. Lightweight and packable, it's your go-to for outdoor escapades. Stay dry, stay stylish – gear up for nature's challenges with Patagonia.
Patagonia Men's Down Sweater: Black
£250.00
£199.00
Experience ultimate warmth with Patagonia Men's Down Sweater. Premium down insulation, lightweight design, and eco-friendly materials. Elevate your outdoor adventures with sustainable comfort.
Patagonia Men's A/C® Shirt : Breezy Plaid : Steam Blue
£80.00
£64.00
Patagonia Men's Capilene Cool Lightweight Shirt : Subtidal Blue - Light Subtidal Blue X-Dye
An Ultra - Light technical top wicks moisture and dries fast for high-output days in temperatures ranging from cool to hot. These tops are made with 52-100% recycled polyester and HeiQ® Fresh durable odor control. Fair Trade Certified™ sewn.
Patagonia Men's Torrentshell 3L Jacket : Lagom Blue
£180.00
£162.00
Conquer the elements with the Patagonia Men's Torrentshell 3L Jacket. Engineered for ultimate waterproof protection, this jacket is your go-to companion for any adventure. With a durable 3-layer H2No™ Performance Standard shell, it keeps you dry in the harshest conditions. The lightweight design ensures easy packability, making it perfect for on-the-go versatility. Stay comfortable and stylish, rain or shine, with Patagonia's commitment to both performance and sustainability. Upgrade your outdoor gear with the Torrentshell 3L Jacket – where rugged meets refined.
Patagonia Men's A/C® Shirt : Discovery: Whisker Pink
£80.00
£72.00
Patagonia Men's Microdini Fleece Hoody: Belay Blue
£150.00
£85.00
Combining two favorite materials, Micro D and Houdini, we created a lightweight fleece that provides everyday warmth and comfort. Fair Trade Certified™ sewn.
Patagonia Men's Better Sweater™ 1/4-Zip Fleece : Stonewash
£120.00
£108.00
A warm, low-bulk quarter-zip jacket made of soft, sweater-knit recycled polyester fleece. Fair Trade Certified™ sewn.
Patagonia.: Nurturing the Environment Through Innovation
Patagonia is an outdoor clothing and gear company founded in 1973 by Yvon Chouinard. What began as a small business dedicated to creating quality climbing equipment has evolved into a global brand renowned for its commitment to environmental sustainability and social responsibility. Patagonia's journey is a testament to the power of a vision rooted in environmental stewardship and its ability to transform an industry.
Early Years: Yvon Chouinard, an avid climber and outdoorsman, established Patagonia with the goal of crafting superior climbing tools. Drawing from his experiences in the rugged landscapes of Patagonia, South America, Chouinard recognized the importance of durable, high-performing gear. From humble beginnings, the company started producing innovative products like climbing hardware, apparel, and accessories that soon gained recognition among outdoor enthusiasts.
Environmental Awakening: In the 1980s, Patagonia underwent a transformative phase when Chouinard recognized the detrimental impact of his industry on the environment. This awakening led to a pivotal moment in the company's history. Faced with the harsh reality of their ecological footprint, Patagonia embarked on a mission to redefine their purpose and embrace sustainability as a core value.
Sustainability as a Guiding Principle: Patagonia adopted a unique approach to business that defied the prevailing norms. They committed to producing products that were both high in quality and low in environmental impact. Through rigorous research and development, the company explored alternative materials, such as recycled fibers and organic cotton, reducing the strain on natural resources. They also pioneered innovative manufacturing techniques, seeking to minimize waste and emissions.
Activism and Environmental Initiatives: Going beyond their own operations, Patagonia recognized the need to address systemic environmental issues. The company became a champion for various causes, advocating for the protection of public lands, combating climate change, and promoting sustainable practices within the industry. They actively engaged with grassroots organizations and donated a significant portion of their profits to environmental campaigns, reinforcing their commitment to making a positive impact.
Transparency and Ethical Practices: Patagonia set a new standard for transparency and ethical practices in the business world. The company opened its supply chain to scrutiny, ensuring fair labor practices and the humane treatment of workers. They challenged the fast-fashion model by encouraging customers to repair and reuse products, extending the life cycle of their clothing. This focus on durability and longevity helped shift consumer attitudes towards a more responsible approach to consumption.
Innovation and Collaboration: Throughout its history, Patagonia has embraced innovation and collaboration to drive change. They have partnered with like-minded organizations, sharing knowledge and resources to amplify their impact. Patagonia's commitment to constant improvement has resulted in the development of cutting-edge technologies that combine performance with sustainability, setting new benchmarks for the industry.
Legacy and Impact: Patagonia's unwavering dedication to environmental activism and sustainable practices has earned the company a global reputation as a leader in corporate social responsibility. They have inspired a new generation of businesses to adopt environmentally conscious practices and prioritize the well-being of the planet. Patagonia's success has proven that profitability and sustainability can coexist, serving as a guiding light for companies seeking to create a positive change in the world. From its origins as a climbing equipment manufacturer to its current status as a trailblazer in sustainable business practices, Patagonia has demonstrated the power of purpose-driven entrepreneurship. Through a combination of innovative products, environmental activism, and ethical practices, the company continues to push boundaries and inspire others to protect and preserve the natural world. Patagonia's remarkable journey reminds us all of the transformative impact a company can have when it merges business success with a profound commitment to the planet and its people.